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Amazon Strategic Management

Amazon.com was formed around two decades ago as an online book selling avenue by Jeff Bezos. He was highly motivated by... Details

Samsung External and Internal Environment Analysis

Introduction Samsung is a Seoul-based electronics company that deals with television sets, cameras, personal computer it... Details

Initial Public Offerings

AVG Technologies offer freeware security including other products that are used by more than 107 million users in 186 co... Details

Online Buying Behaviour

Introduction Marketers, who advertise their services and products over the internet, must develop comprehensive marketin... Details

Reputational Risk

A firm’s reputation is one of the most valuable assets. Thus, when a risky situation occurs, the company loses its... Details

International Management Cultural Challenges

Abstract This paper discusses the cultural challenges that face international management. Different countries all over t... Details

Staffing Organizations: Coffee Shop

Recruitment Plan and Message A recruitment plan helps in the staffing process; it guides how employees are to be selec... Details

Apple Company

Introduction Apple Inc., headquartered in California, is a well-known company that makes products using cutting edge tec... Details

Anduro Company Service Marketing

Anduro Company was formed with the primary aim of capitalizing on the opportunities opened up by the Internet. Internet... Details

The Globalization of Starbucks and Its Impact on International Issues

Starbucks Corporation is a settle Washington based coffee company. It roasts, buys and sells whole bean specialty coffee... Details